A Cocktail Approach for Travel Package
Recommendation
ABSTRACT:
Recent years
have witnessed an increased interest in recommender systems. Despite
significant progress in this field, there still remain numerous avenues to
explore. Indeed, this paper provides a study of exploiting online travel
information for personalized travel package recommendation. A critical
challenge along this line is to address the unique characteristics of travel
data, which distinguish travel packages from traditional items for
recommendation. To that end, in this paper, we first analyze the characteristics
of the existing travel packages and develop a tourist-area-season topic (TAST)
model. This TAST model can represent travel packages and tourists by different
topic distributions, where the topic extraction is conditioned on both the
tourists and the intrinsic features (i.e., locations, travel seasons) of the
landscapes. Then, based on this topic model representation, we propose a
cocktail approach to generate the lists for personalized travel package
recommendation. Furthermore, we extend the TAST model to the
tourist-relation-area-season topic (TRAST) model for capturing the latent
relationships among the tourists in each travel group. Finally, we evaluate the
TAST model, the TRAST model, and the cocktail recommendation approach on the
real-world travel package data. Experimental results show that the TAST model
can effectively capture the unique characteristics of the travel data and the
cocktail approach is, thus, much more effective than traditional recommendation
techniques for travel package recommendation. Also, by considering tourist
relationships, the TRAST model can be used as an effective assessment for
travel group formation.
EXISTING SYSTEM:
There are many
technical and domain challenges inherent in designing and implementing an effective
recommender system for personalized travel package recommendation.
1. Travel data are
much fewer and sparser than traditional items, such as movies for
recommendation, because the costs for a travel are much more expensive than for
watching a movie.
2. Every travel
package consists of many landscapes (places of interest and attractions), and,
thus, has intrinsic complex spatio-temporal relationships. For example, a
travel package only includes the landscapes which are geographically co located
together. Also, different travel packages are usually developed for different
travel seasons. Therefore, the landscapes in a travel package usually have
spatial temporal autocorrelations.
3. Traditional recommender systems usually rely on user
explicit ratings. However, for travel data, the user ratings are usually not
conveniently available.
DISADVANTAGES
OF EXISTING SYSTEM:
·
Recommendation
has a long period of stable value.
·
To
replace the old ones based on the interests of the tourists.
·
A
values of travel packages can easily depreciate over time and a package usually
only lasts for a certain period of time
PROPOSED SYSTEM:
In this paper,
we aim to make personalized travel package recommendations for the tourists.
Thus, the users are the tourists and the items are the existing packages, and
we exploit a real-world travel data set provided by a travels for building
recommender systems. We develop a tourist-area-season topic (TAST) model, which
can represent travel packages and tourists by different topic distributions. In
the TAST model, the extraction of topics is conditioned on both the tourists
and the intrinsic features (i.e., locations, travel seasons) of the
landscapes. Based on this TAST model, a
cocktail approach is developed for personalized travel package recommendation
by considering some additional factors including the seasonal behaviors of
tourists, the prices of travel packages, and the cold start problem of new
packages.
ADVANTAGES
OF PROPOSED SYSTEM:
·
Represent
the content of the travel packages and the interests of the tourists.
·
TAST
model can effectively capture the unique characteristics of travel data.
·
The
cocktail recommendation approach performs much better than traditional
techniques.
SYSTEM
REQUIREMENTS:
HARDWARE REQUIREMENTS:
Ø
System : Pentium IV 2.4 GHz.
Ø
Hard Disk :
40 GB.
Ø
Floppy Drive : 1.44
Mb.
Ø
Monitor : 15
VGA Colour.
Ø
Mouse :
Logitech.
Ø Ram : 512 Mb.
SOFTWARE
REQUIREMENTS:
Ø Operating system : Windows
XP/7.
Ø Coding Language : ASP.net,
C#.net
Ø Tool : Visual Studio 2010
Ø Database : SQL
SERVER 2008
REFERENCE:
Qi Liu, Enhong
Chen, Hui Xiong, Yong Ge, Zhongmou Li, and Xiang Wu ,“A Cocktail Approach
for Travel Package Recommendation”, IEEE TRANSACTIONS, VOL. 26, NO. 2,
FEBRUARY 2014.
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